This feed visualizes real-time conversations on Twitter, Facebook, Weibo and Vkontakte. As a data-centric media planning and buying agency, we understand social engagement between brands and consumers, and its connection to consumer affinity and purchase behavior. From these conversations and trends, we cull inspiration and craft timely strategies to provoke new conversation - yielding measurable connections for our clients.
Criterion Global is the leading independent, international media buying consultancy
We are the international media buying consultancy of choice for top global brands + holding companies. Criterion Global brings to its clientele the strategy, tactics + organization to effectively advertise in an international media marketplace. We use focused international media planning and buying strategy to generate tangible bottom-line results. Since our founding, we've held that advertising should be measurable, scalable, response-driven and cost-effective.